SHIVAM PANDEY

My Professional Journey

A timeline of my career growth in digital marketing and performance advertising.

Jan 2023 - Present Current

Freelance Performance Marketer

Self-Employed | Remote

Working as a freelance performance marketer helping businesses across India and internationally achieve their marketing goals. Managing end-to-end digital marketing campaigns with focus on ROI and conversions.

Key Achievements:
  • Managed 100+ campaigns with average ROAS of 4.5x
  • Generated over 50,000 qualified leads for clients
  • Trained 500+ students in digital marketing
  • Achieved 95% client retention rate
Jun 2022 - Dec 2024

Digital Marketing Specialist

Muditam Ayurveda | India

Led digital marketing initiatives for an Ayurvedic wellness brand. Managed multi-channel campaigns across Google Ads, Meta Ads, and SEO to drive brand awareness and online sales.

Key Achievements:
  • Increased online sales by 250% within 6 months
  • Reduced cost per acquisition by 40%
  • Grew organic traffic by 180%
  • Built and managed a team of 3 marketing professionals
Aug 2021 - May 2022

Digital Marketing Trainer

Gurukull Infosystems | India

Conducted comprehensive digital marketing training programs for students and working professionals. Developed curriculum and hands-on projects for practical learning.

Key Achievements:
  • Trained 300+ students with 90% placement rate
  • Developed 5 comprehensive training modules
  • Achieved 4.8/5 average student rating
  • Created industry-relevant course content